{"product_id":"horeca-trends-in-the-middle-east-africa-2026","title":"HORECA Trends in the Middle East \u0026 Africa, 2026","description":"\u003cp\u003e\u003cspan\u003eThis brief looks at some of the key trends in HORECA in the Middle East and Africa. It specifically looks at trends that have changed significantly since 2025.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTable of contents:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1) Summary\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2) Middle East: five HORECA (hotels, restaurants and cafés) trends\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eConflict hits hospitality, but QSR leaders keep growing\u003c\/li\u003e\n\u003cli\u003eRegional operators build their own brand portfolios\u003c\/li\u003e\n\u003cli\u003eSaudi hotel pipeline: midscale, religious tourism and conversions\u003c\/li\u003e\n\u003cli\u003eDelivery platforms become restaurant infrastructure\u003c\/li\u003e\n\u003cli\u003eCoffee, drive-thrus and Asian brands lead openings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e3)  Africa: five HORECA (hotels, restaurants and cafés) trends\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHotel pipeline hits a record, led by North Africa\u003c\/li\u003e\n\u003cli\u003eQSR chains push into secondary towns and forecourts\u003c\/li\u003e\n\u003cli\u003ePremium cafés and delis grow at the top end\u003c\/li\u003e\n\u003cli\u003eRestaurants go digital through fintech and owned apps\u003c\/li\u003e\n\u003cli\u003eSuppliers build dedicated foodservice channels\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Trendtype","offers":[{"title":"Default Title","offer_id":48856449450189,"sku":"TTRT00304","price":999.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0569\/3115\/6173\/files\/HORECA.jpg?v=1794567657","url":"https:\/\/store.trendtype.com\/products\/horeca-trends-in-the-middle-east-africa-2026","provider":"Trendtype","version":"1.0","type":"link"}