{"product_id":"soft-drinks-in-lagos","title":"Soft Drinks in Lagos","description":"\u003cp\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003eThis report looks at packaged soft drinks sold across retail channels in Lagos, analysing pricing, flavour profiles and brand presence across seven categories: carbonated soft drinks, energy drinks, malt drinks, juices, dairy-based drinks, artisanal drinks, and water. It identifies themes around flavour variety, format, pricing and consumer occasions that show what primarily low and middle income consumers buy and drink across informal and formal trade.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong\u003eTable of Contents:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e1.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri; font-style: normal;\"\u003eThe Lagos market in context\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e2.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri; font-style: normal;\"\u003ePrice summary\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e3.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003eTaste summary\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e4.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003eCarbonated soft drinks\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e5.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003eEnergy drinks\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e6.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003eDairy-based drinks\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e7.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003eMalt drinks\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e8.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003eJuice\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e9.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003eArtisanal drinks\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"language: en-GB; margin-top: 0pt; margin-bottom: 0pt; margin-left: .25in; text-indent: -.25in; text-align: left; direction: ltr; unicode-bidi: embed; mso-line-break-override: none; word-break: normal; punctuation-wrap: hanging;\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cspan style=\"font-size: 12.0pt;\"\u003e\u003cspan style=\"mso-special-format: 'numbullet3\\,1'; font-family: +mj-lt; font-size: 100%;\"\u003e10.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri;\"\u003e Water\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e","brand":"Trendtype","offers":[{"title":"Default Title","offer_id":48583863632077,"sku":null,"price":1995.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0569\/3115\/6173\/files\/SoftdrinksinLagos.jpg?v=1781705197","url":"https:\/\/store.trendtype.com\/products\/soft-drinks-in-lagos","provider":"Trendtype","version":"1.0","type":"link"}